Building brand equity can involve leveraging secondary associations which can be derived in a variety of ways.Linking the BMW car brand to reliable German engineering is an example of the what kind of secondary association?
1 answer
Question:
Building brand equity can involve leveraging secondary associations which can be derived in a variety of ways.Linking the BMW car brand to reliable German engineering is an example of the what kind of secondary association?
Answers
Answer:Country of OriginExplanation:The aim of leveraging secondary association is to build a new brand by taking advantage of an existing popular brand as this makes the process easier.Different factors of the parent brand like country of origin , distribution channels and prior knowledge are considered before deciding the right association to leverage on.Some countries are reputable for high qualities of certain product. Just as Japan is to electronics , automobile is to Germany, that is the reason that the country of origin is a factor to consider in deciding secondary association for leveraging as in seen in the question
Similar Solved Questions
1 answer
What force opposes gravity and keeps objects from falling to the center of the earth?
What force opposes gravity and keeps objects from falling to the center of
the earth?...
1 answer
Choose the sentence with proper punctuation and capitalization. May I have popcorn for a snack Sally’s mother corrected her
Choose the sentence with proper punctuation and capitalization. May I have popcorn for a snack Sally’s mother corrected her...
1 answer
Nuclear power plants produce energy using fission. One common fuel, uranium-235, produces energy through the fission reaction 235 92U+10n→fission fragments+neutrons+3.20×10−11 J/atom 92235U+01n→fission fragments+neutrons+3.20×10−11 J/atom What mass of uranium-235 is needed to produce the same amount of energy as the fusion reaction in Part A? Express your answer to three significant figures and include the appropriate units.
Nuclear power plants produce energy using fission. One common fuel, uranium-235, produces energy through the fission reaction 235 92U+10n→fission fragments+neutrons+3.20×10−11 J/atom 92235U+01n→fission fragments+neutrons+3.20×10−11 J/atom What mass of uranium-235 is needed to produce the s...
1 answer
What empire was very populace, containing more than all of Europe’s population at the time
what empire was very populace, containing more than all of Europe’s population at the time...
1 answer
How far west did the roads in Constantinople travel
How far west did the roads in Constantinople travel...
1 answer
Intrapersonal constraints to leisure predispose people to define leisure activities as appropriate or inappropriate
Intrapersonal constraints to leisure predispose people to define leisure activities as appropriate or inappropriate...
2 answers
Jus need help with the second one......please.....help itz all in the pic....thanks <3
jus need help with the second one......please.....help itz all in the pic....thanks <3...
1 answer
Write the formula of the conjugate base for acid HF. Express your answer as a chemical formula or an ion. nothing Request Answer Part B Write the name of the conjugate base found in part A. Spell out the full name of the compound or ion. Request Answer Part C Write the formula of the conjugate base for acid H2O. Express your answer as a chemical formula or an ion. nothing Request Answer Part D Write the name of the conjugate base found in part C. Spell out the full name of the compound or ion. R
Write the formula of the conjugate base for acid HF. Express your answer as a chemical formula or an ion. nothing Request Answer Part B Write the name of the conjugate base found in part A. Spell out the full name of the compound or ion. Request Answer Part C Write the formula of the conjugate base ...
1 answer
Which type of bonds form between the oxygen and hydrogen atoms of two different water molecules
Which type of bonds form between the oxygen and hydrogen atoms of two different water molecules...
2 answers
Write the product using exponents. 2⋅2⋅2⋅n⋅n Using exponents, the product is ?
Write the product using exponents.
2⋅2⋅2⋅n⋅n
Using exponents, the product is ?...
1 answer
A new gaming system costs $350. A store offers a 20% discount on the new gaming system. What is the amount of the discount?
A new gaming system costs $350. A store offers a 20%
discount on the new gaming system. What is the amount of
the discount?...
1 answer
A system that exchanges mátter or energy with the environment is a closed system
a system that exchanges mátter or energy with the environment is a closed system...
2 answers
Why do scientists use the same restriction enzyme to cut both human and bacterial dna?
Why do scientists use the same restriction enzyme to cut both human and bacterial dna?...
2 answers
Drew a third thing for Art class and want to know also what your ratings are on this one.
Drew a third thing for Art class and want to know also what your ratings are on this one....
1 answer
Find the volume of the prism. base is 9 inches,side is 8 inches, side is 7 inches.
find the volume of the prism.
base is 9 inches,side is 8 inches, side is 7 inches....
1 answer
The principle of joint operations designed to limit collateral damage and prevent the unnecessary use of force is:_______a. Legitimacy b. Patience c. Perseveranced. Restraint
The principle of joint operations designed to limit collateral damage and prevent the unnecessary use of force is:_______a. Legitimacy b. Patience c. Perseveranced. Restraint...